3 Big Tips for Using Google Analytics More Effectively

Google Analytics is an incredibly valuable asset for businesses seeking insight on traffic performance on their website — which marketing dollars are effective, what ad campaigns worked best and much more. It is important to understand how to use this resource effectively in order to get the most out of this tracking tool. Some of…

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Denim Marketing Wins Five Accolades in 15th Annual Hermes Creative Awards

Denim Marketing is excited to announce it received five awards in the 15th Annual Hermes Creative Awards including one Platinum, two Gold and two honorable mentions. One of the largest international competitions in the world for creative professionals, the Hermes Creative Awards evaluate the creative industry’s best publications, branding collateral, websites, videos and advertising, marketing…

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Tips for Great Graphics (Canva and Other Hacks)

When creating social media graphics or marketing collateral for an upcoming promotion, the application of graphic design is vast and versatile. For anyone who wants to create great graphics but does not know where to start, Canva is one of the best resources available. Canva is a free online platform that enables users to conveniently…

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Mastering Marketing a Mini Series

Denim Marketing is happy to partner with the Cartersville-Bartow Chamber of Commerce to offer Mastering Marketing a webinar mini-series focusing on email marketing, social media engagement, blogging and cool tools to help make marketing easier. Join us on Wednesday mornings in May at 9 a.m. Here’s the line up: Email Marketing: Reaching customers where they…

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Sales & Marketing Power Hour Webinars Announced

Kimberly Mackey of New Homes Solutions Consulting and Carol Morgan of Denim Marketing invite you to join them for Sales & Marketing Power Hour, a fresh, new webinar series that continues the momentum of the 2020 Vision: It’s a Game Changer webinar series.  Hosted once a month on Fridays at noon E.T., Sales & Marketing…

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Expert Series: Mickey Mellen with GreenMellen

In 2009, Mickey Mellen with GreenMellen left his day job to start building websites on the side. He was also responsible for running a fairly lucrative blog, Google Earth Blog. After work kept pouring in, Mellen quickly realized he needed more help. So, later in 2009, he created GreenMellen with friend and designer Ali Green.…

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10 Tips for Better Blogs

Are you fully taking advantage of blogging as an opportunity to boost your brand? Even if your company already has a blog, it’s critical to assess its ongoing performance to ensure the best marketing results. Denim Marketing’s new video series The Marketing Thread continues with 10 tips for better blogs. Creating a blog is one…

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Tips for Creating a Community Instagram Page

In this day and age, social media is a major component in any marketing strategy, but especially when it comes to selling homes and increasing brand awareness. While most home builders maintain a corporate presence, whether it be on Facebook, Instagram or another site, many are extending their social media presence to now include community-specific…

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Should Home Builders Cut or Reduce Commission?

Demand for new homes is incredibly high and builders are throttling sales through multiple methods including commission cuts. Many builders make these cuts in attempts to be more profitable or slow down their high pipeline influx, but some argue this practice is not a sustainable solution. “Cut the Commission” was the topic of a recent…

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