Denim Marketing, a leader in innovative marketing solutions for new home builders and developers, has achieved a remarkable milestone by winning 10 Gold OBIE Awards at the 44th Annual OBIE Awards ceremony. Carol Morgan, Founder and President of Denim Marketing, comments, “These 10 OBIE Awards are a testament to our team’s dedication and creativity. Each…
Denim Marketing is participating in the Home Builder Digital Marketing Summit for the third year in a row. This year’s event, hosted by Blue Tangerine and Outhouse, takes place October 23 – 24, 2024 in Raleigh, NC. The event promises to be bigger and better than ever, with a jam-packed agenda of learning, networking and…
Join the Sales & Marketing Power Hour on Wednesday, October 9 at noon ET, to take a deep dive into how the NAR settlement impacts you as a home builder. Hosts Kimberly Mackey and Carol Morgan will take a closer look at the fallout and discuss what you can do to be successful in this…
Prospective homebuyers are on the fence. Many are pondering whether now is a good time to buy, considering the higher interest rates, the pending election and home price appreciation. This means it’s more important than ever to create a blueprint for success for home builder lead generation. Implementing a marketing strategy that effectively identifies and…
Are you tired of watching potential homebuyers slip through the cracks of your leaky sales funnel? It’s time to plug those leaks and supercharge your sales process! Our August Sales & Marketing Power Hour on Wednesday, August 7, took a deep dive into how to Fix Your Leaky Sales Funnel. Hosts Kimberly Mackey and Carol Morgan…
In today’s saturated market, it is often difficult for homebuyers to determine which homebuilder is the best selection. Your marketing strategy can make or break your quarterly sales goals. In a homebuying world complicated by high interest rates, high home prices and market uncertainty, consumers need a brand they can trust and rely on to…
How home builders market homes is going to change. In April 2024, a federal judge approved the NAR settlement – details on it at the National Association of Realtors site. This will create sweeping changes in how homes in the U.S. are bought and sold, but don’t panic; as a home builder, what you need…
As the digital landscape continues to evolve, it’s crucial for marketing strategies to adapt and remain visible and relevant. A common misconception is that SEO (Search Engine Optimization) is losing its importance as Artificial Intelligence (AI) takes center stage. However, this belief overlooks several critical aspects of how AI, SEO and content interact and play…
Our recent Sales and Marketing Power Hour was a dive into everything tech. Hosts Carol Morgan with Denim Marketing and Kimberly Mackey with New Homes Solutions Consulting were joined by industry experts Monica Wheaton, Vice President of Customer Success with ECI Software Solutions, and Beth Byrd, Director of Sales with Beacon Homes, to take a…
Denim Marketing is excited to announce that it won nine 2024 Hermes Creative Awards, including two platinum, five gold and two honorable mentions. The awards honor the best in publications, public relations, branding collateral, websites, videos, advertising, marketing and communication programs. “We are excited to be recognized by the Hermes Creative Awards for our public…
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