Expert Series: Sara Williams with Anewgo

Sara Williams, Director of Sales, Anewgo has worked in the new home industry for more than 19 years, implementing strategic technology and sales and marketing processes for homebuilders and tech companies. A past winner of the NAHB Sales and Marketing Council’s Gold Award for Online Sales, she has trained onsite, online and operational teams throughout…

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Top 10 Marketing Blogs of 2022

As we move into 2023, Denim Marketing looks back on the most viewed blogs of 2022! The year was full of marketing tips and tricks, chats with industry guests on Sales and Marketing Power Hour webinars and a multitude of prestigious achievements and triumphs. Make sure to peruse this list and catch up on whatever…

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5 Business Tools Professionals Should Have

With a new year upon us, professionals everywhere are scrambling for the newest thing that will make this year different – a paradigm shift from the latest bestselling business tome; an app that provides the magic balance of goal-based achievements, exercise and meditation; or maybe an untried budget-wise diet plan that delivers tasty, non-fattening, heart-healthy…

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What Does a $200 Facebook Ad Campaign Look Like?

Businesses with a Facebook Business page are probably familiar with Facebook ads and “boosting” posts. These two advertising features are incredibly beneficial in creating conversions and increasing leads, but only if there is an effective strategy behind it. Otherwise, the ads are not likely to achieve the desired results. Are you tired of wasting money…

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2023 Lasso Style Roundup: Sales and Marketing Tips for Home Builders

Sales & Marketing Power Hour recently hosted its annual Lasso-style Roundup webinar. This gathering of industry thought leaders got started with an animated discussion on the merits of fruit cake and other Christmas traditions. A lively discussion followed on the new year and planning for sales and marketing during these changing times. So, what should…

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Top Marketing Tips for Home Builders in 2023

Is your marketing team ready for 2023? Denim Marketing compiled our top 5 marketing tips for home builders, remodelers and developers for 2023. As we all look for ways to be more effective with marketing, we hope these marketing tips offer you direction and ideas for things to try or improve in the new year.…

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Courtney Stewart Promoted to Vice President of Client Services

Denim Marketing is pleased to announce the promotion of Courtney Stewart to Vice President of Client Services. In this capacity, she will oversee the execution of client services related to marketing and social media with a focus on providing exceptional creative and high-level execution. “Courtney has ben an integral member of our team for a…

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Follow-Up Like a Boss

While buyers have been clamoring to buy new homes at any cost over the past two years, sales teams got a little rusty and lost much-needed skillsets. Follow-up got tossed to the wayside in a frenzy to write contracts. Of course, mastering the art of follow-up is paramount to the success of any online sales…

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Denim Marketing Sweeps Social Media Awards at the OBIEs

Denim Marketing swept the social media marketing categories at the 42nd Annual OBIE Awards, winning six OBIES – four Gold and two Silver. The Social Media Campaign Builder/Developer category is of particular merit, where the agency won both the Gold and Silver awards for client work. The OBIE Awards are the premier awards in the Atlanta…

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