Do you utilize public relations (PR) as part of your marketing strategy? Why or why not? It seems like most home building companies overlook PR and all the opportunities it can afford their company. Maybe they just don’t see the value? Maybe they don’t understand it? Or, perhaps they are scared of the element they…
When Advocates for Children approached Denim Marketing about creating its year-end appeal, it was a unanimous “yes” we’d love to help. Based in Bartow County, Advocates helps families across Northwest Georgia through programs that include Hope in Your Home, RISE Youth Independent Housing Program, Flowering Branch Children’s Shelter, Children’s Advocacy Center, Court Appointed Special Advocates…
Covid-19 (Coronavirus) fast-tracked a lot of marketing trends that were already starting to grow, and these comprise our Top 5 Marketing Trends for 2021. Coronavirus was a force magnifier and now these trends are must-haves. Of course, there are other marketing tools that are standards, so those are covered here as well. Our 2021 “Must-Have…
Generation Z now comprises more than 40% of the world’s population, and is far too big to ignore. Consisting of those between 18 and 24 years old, Gen Z is a causing major shifts in the consumer market with their perspectives and rising influence. While the COVID-19 (coronavirus) pandemic has thrown everyone a few curveballs…
In March 2020, Denim Marketing took over NterNow’s daily social media management with a goal to more effectively and consistently connect with the company’s target markets – homebuilders and Realtors. Within days, COVID-19 (coronavirus) broke out and it became clear that NterNow had a unique solution to selling homes during social distancing. As home builders…
Denim Marketing was recognized at the 40th Annual OBIE awards with four Golds and two Silvers for work on a variety of public relations, social media and marketing campaigns. In addition to Best Associate Marketing Campaign, awards were also won for work done on behalf of agency clients including City of Powder Springs, SR Homes,…
Atlanta Real Estate Forum Radio, Atlanta’s favorite real estate podcast celebrates a big year with its 10th anniversary! Launched October 7, 2011, Atlanta Real Estate Forum Radio highlights the movers and shakers, ground-breaking companies and hottest innovators within Atlanta’s homebuilding industry. The radio show has reached a major milestone in terms of episodes and years…
This Friday, October 9 is a BIG day. It’s Carol’s birthday and she’d like you to join her for a “webinar party.” It’s really a webinar, but we will let her think it is a par-tay, too! Also, please note the time change for the October 9, 2020 webinar — it will be held at…
Instagram is a prevalent social media tool for businesses. Between the hashtag, live video, advertising and story features, the platform offers many useful tools for businesses to expand reach, build brand awareness and promote products and services. Working with Denim Marketing on its social media strategy, SR Homes finds great success using Instagram. Part of…
The results are in for the 2020 Online Homebuyer Mystery Shop Report. Compiled by Denim Marketing, Melinda Brody & Company and Blue Gypsy Inc., the survey compares the follow-up efforts of 50 home builders across the country for 30 days. The builders were chosen randomly, with nearly 30 coming from the Builder Top 200 List.…
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