Free Webinar: Improving Realtor Relationships

This week, we are back with an eighth webinar in a series designed to help sales and marketing teams in the new home industry improve their co-op Realtor relationships during this uncharted crisis. Join us for Improving Realtor Relationships for the Long Haul on Friday, May 15, 2020 at 1 p.m. ET. Register for this…

Read More

What the Hashtag?

Seriously, What the Hashtag? Hashtags still confuse a lot of people. Here is a short primer on what they are and how to use them, as well as which ones are trending now. So, what is a hashtag? Some of you (Generation X and Boomers) may still call it a pound sign! The pound sign…

Read More

Is TikTok Right for your Brand?

TikTok is a social media site centered around sharing really short videos. Consider it a snack sized candy bar, while YouTube is the full-sized candy bar of video sharing. As I started writing this article on TikTok, I asked two questions: “Is TikTok Right for your brand?” and “How can home builders utilize TikTok?” TikTok…

Read More

Creativity Leads During COVID-19

There is a lot of energy focused on marketing during the COVID-19 (coronavirus) crisis and one fact is for certain, creativity leads during coronavirus. Today I’m focusing on what companies in the homebuilding industry are doing well. The coronavirus crisis has sparked lots of creativity. From major corporations separating the letters in their names, to…

Read More

BLING: Two Gold Hermes Marketing Awards

Denim Marketing announces that we were awarded two Gold Hermes marketing awards and received two honorable mentions from the Hermes Creative Awards. An International competition for creative professionals, the Hermes Awards competition evaluates the creative industry’s best publications, branding collateral, websites, videos and advertising, marketing and communications programs. “We are thrilled to be recognized for…

Read More

Content Ideas for Social Media & Blogs During COVID-19

Coming up with content ideas for social media and blogs during this COVID-19 (coronavirus) crisis isn’t always an easy task. Brands want to keep content flowing and stay top-of-mind and make a sale or two if at all possible.  But, what can we write about that consumers are interested in? Well, thanks to Google we…

Read More

Our New Normal: Flashback to Mayberry

Life after the coronavirus outbreak is going to be very different, our new normal is different now and it is going to continue to change in the future. People are going to place a value on different things than before and put a different focus on where they spend their time. Even in our technology…

Read More

FREE Webinar: Sales & Marketing, Chart Your Course

Chart your course: whether it is digital marketing, coronavirus messaging, or how to have a safe in-person meeting, we are focused on getting it right for now. In Part 4 of our FREE webinar series, we have prepared a whole new session for you. We are bringing in a guest presenter, Jane Meagher, President of…

Read More

Coronavirus Messaging: Keeping it on Track

We have all made a shift in where we work and how we work. As an industry, this crisis has us innovating and learning to embrace and take advantage of technology such as virtual tours, video, chatbots and more. Technology will help us make sales now, and we will be sharper and more targeted as…

Read More
Your browser is out-of-date!

Update your browser to view this website correctly.Update my browser now

×