Planning for a new year is exciting and setting objectives for your business can be incredibly rewarding financially. Business leaders need to focus on the big picture and then drill down to specific measurable solutions. We’ve made a list of some 2022 resolutions you might want to consider for your business. Hosted by Digital Content…
The New Year is right around the corner. Are you ready? If you haven’t started planning for marketing in the new year, or even if you have, here is a list of our top 5 marketing resolutions for 2022. Resolutions are great ways to evaluate your business and make improvements. After all, improvements and adjustments…
The votes have been counted and the results are in! Denim Marketing is a 2021 Best of Georgia® winner in Georgia Business Journal’s annual readers’ poll. Denim is honored in the Business & Creative Services category as a Top Marketing Firm. Georgia Business Journal readers and editors have weighed in on the best of everything…
Netflix implemented change. Who remembers going to Blockbuster and browsing through rows and rows of VHS videos? You had to rewind before you returned the VHS or you were charged a fee! You could reserve titles that were coming out and wait a few days or a week with anticipation to get them. After that,…
Denim Marketing worked with Stephanie Bradshaw, owner of The Stitchery in Rome, Georgia, on rebranding her boutique local shop with a fresh new look. With the direction of creating an upscale, modern brand and including both a bird and a sewing machine, Denim Marketing Creative Director Dina Gundersen accepted the challenge. “Our goal was to…
Denim Marketing is thrilled to announce three team members are returning to present a total of four sessions at the International Builders’ Show (IBS) February 8 – 10, 2022, in Orlando, Florida. Topics include brand messaging, ‘Buy Now’ buttons on home builder websites, social media ad targeting and selling new homes through Instagram. Presented by…
Strategic marketing is the pattern Denim Marketing uses to cut the cloth for all of your marketing initiatives. It is a process that moves us from a nebulous set of wishes to a solid set of measurable and attainable goals, and then to an actionable plan that produces results. After all, a goal without a…
Diversity, equity and inclusion (DEI) are important concepts to put into practice, especially within the homebuilding and real estate community. This industry is largely comprised of white, male leadership, and it’s time to promote greater workplace diversity and encourage the inclusion of diverse perspectives. If you weren’t able to attend the Sales & Marketing Power…
With over 1.3 billion users, Instagram is one of the most popular social media platforms in the world. There have been several shifts since its start in 2010, and today Instagram is an ever-changing platform with a complex algorithm and new updates at every turn. From a business standpoint, maintaining merely a general understanding of…
Netiquette 3.0 is where common courtesy meets the internet. Thinking about netiquette is necessary since business communications have evolved and become internet based. This move to digital technology means that everything moves much faster and there is more opportunity to make mistakes. Telephone and snail mail are no longer the primary forms of business communication…
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