HomeAid Atlanta, a nonprofit organization that builds housing for people experiencing homelessness, is excited to welcome Carol Morgan, President of Denim Marketing to its Board of Directors! Carol is a longtime supporter of HomeAid Atlanta and was awarded HomeAid Atlanta’s Trade Partner of the Year Award for 2013. Over the years, Carol has assisted HomeAid…
If you spend time writing blogs or website content, you’ve probably seen or are familiar with image alt text. Alt text, or alternative text, is often overlooked in search engine optimization (SEO) by novices since it’s not visible on the web page. However small, this piece of information plays a critical role in web page…
Corporate Social Responsibility (CSR) is a hot topic, and for good reason. Consumers and companies alike make decisions on where to purchase goods and services based on whether companies are doing their part. And, for companies willing to promote their corporate social responsibility, the public relations payoff can be huge. Denim Marketing recently had the…
Not to be the bearer of bad news, but if you are running a Facebook or Instagram business page and not utilizing the live stream function, you are doing it wrong. As a marketing firm, the Denim Marketing team often recommends the use of Facebook Live and Instagram Live to its clients. Livestreaming is a…
Do you ever feel like all you do is react? Let’s talk about proactive marketing and sales! Join us on Friday, August 14, 2020 at 2 p.m. for our next WEBINAR: 2020 Vision – It’s a Game Changer–Stop Majoring in the Minors, Focus on What Matters. Whether you are a salesperson who feels like you…
E&T Horizons, a certified WBENC women’s business enterprise, recently hired Denim Marketing to expand the reach of its business to consumer (B2C) product lines which include the Design By Intent® Innovato line of SwapAble® modern bathroom and shower furniture and accessories that are safe and functional, beautiful and elegant, as well as a full range…
Daniel Levitan founded Levitan & Associates in 1995. He opened this Fort Lauderdale-based management consulting firm immediately after the closing of The Greenman Group. At the time of its closing, the Greenman Group was one of the largest, fully integrated comprehensive sales and marketing consulting firms in the country that exclusively served the homebuilding industry.…
Turn your business’s raving fans into content creators with user-generated content. As traditional marketing methods becomes less and less effective, we have seen a significant rise in user-generated content on social media and online. Today’s customers value and trust the opinions of others, often times more than the business or brand itself. As a result,…
Carol Morgan, founder and president of Denim Marketing recently joined Kevin Weitzel and Greg Bay on The Homebuilders Digital Marketing Podcast to discuss the importance of having a strategic public relations (PR) and social media plan in place. In the podcast, Morgan dives deep into the difference between PR and social media and some of…
Dennis O’Neil, President of ONeil Interactive, founded his company in 2008. Focused on increasing homebuilder sales through technology. His firm is insanely curious about consumer experience and how technology shapes this experience. In his role as president, his responsibilities primarily consist of leading the 16-person team of smart professionals, Dennis is a daily contributor to…
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