As marketers, we are always creating new ways to connect with our target audiences. Our radar is always on, looking for the latest tips, tricks and trends to meet them where they are. Thanks to the constant evolution of new technologies, more methods to reach potential customers are becoming more affordable, more common and easier…
Why should home builders use hashtags? We’ll let you in on a well-known secret – hashtags are the ultimate tool to expand online reach beyond the brand’s current followers. Hashtags are a highly important (but often overlooked) tool used on social media platforms as a method to enhance brand visibility and reach target audiences with…
Love or hate emoji, they are here to stay. Do you know the popular phrase just stated with these emojis? Even if you don’t, these symbols pulled you in and made you want to read the content! Emoji are a powerful part of content today. Emojis have taken over the way we communicate online. Based…
There is lots of confusion about what content to use where, what makes good content and how to identify the best use for content. Lots of noise out there, lots of people vying for attention. What is your best content strategy? Deciding where certain content should be shared – whether through social media, blogging, email…
Due to the emergence of the COVID-19 pandemic, many companies have transitioned to remote or hybrid work styles to accommodate social distancing mandates. Although this work model offers greater flexibility, the transition can be challenging and requires intentional practices to fully adapt. From preserving company culture to maintaining a work/life balance, several factors contribute to…
Denim Marketing is pleased to report that our blog Atlanta Real Estate Forum is listed as the No. 1 blog on Feedspot’s list of Top 40 Georgia Blogs for 2021! Feedspot is a content reader that curates content from websites into one place so that readers can catch up on multiple sites from one uniform…
A strong media relations strategy must incorporate consistent messaging, well-targeted media lists, newsworthy media pitches and compelling, well-written content. Creating a transparent relationship between a business and journalists is a crucial way to connect with the intended target audience. Hosted by Digital Content Producer Todd Schnick and various Denim Marketing team members, The Marketing Thread…
Social media videos are more prevalent than ever, offering brands an exceptional opportunity to take advantage of this trend. Creating brand video content is a great way to attract new customers and drive audience engagement. Research shows that 93% of brands attained new customers after sharing a video on social media. To put some sparkle…
Founded in 2010 by Owner Leah Kaiz Fellows, Blue Gypsy Inc. provides Online Sales Counselor (OSC) training for new home builders, developers and real estate professionals. Known as the “blue gypsy” within the industry, Fellows is an online sales training expert, adventurer and homebuilding trade professional. In 2010, Fellows was faced with a decision: find…
Creating an engaging social media presence for your business is a crucial way to connect with the intended target audience. Social media is centered around reaching new audiences and forming relationships. To engage social media users, businesses share engaging content that interests and resonates with the target audience. Hosted by Digital Content Producer Todd Schnick…
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