Charming Casey Shares Tips on Generating Creative Content

Howdy humans! My name is Casey, and I’m our Senior Content Creator Melissa’s charming cat with a talent for writing creative copy. Today, I want to share some tips on writing engaging and informative content, using Denim Marketing as an example of excellent blog writing and branding. Know Your Target Audience First and foremost, it’s…

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Everything You Need to Know About Lemon8

In a world where social media is everything, it is no surprise that a new (to the U.S.) social app has appeared on the scene. Combining many of the favorite aspects of Instagram, Pinterest and TikTok, Lemon8 is a rising star! Here is everything your home building and development company needs to know about the…

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Gen X Replaces the Boomer as the new 55+ Homebuyer 

Boomers have dominated the housing market as 55+ buyers for the last several decades, but there’s a new generation in its mid-50s, and it’s time to remember them! Long called the forgotten generation or the sandwich generation, the oldest Gen Xers are turning 58 this year. The youngest Gen Xers are just 43, so for…

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Should Home Builders Repurpose or Rewrite Blog Posts?

Blogging is essential to content marketing, but keeping your blog fresh and up-to-date can be challenging. Home builders and developers can do this by repurposing or rewriting older blog posts. In this blog, we answer the question, should home builders repurpose or rewrite blog posts? We will show you how to repurpose blog content effectively.…

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Can Home Builders Use ChatGPT for Marketing?

Can home builders effectively use ChatGPT in marketing? To explore this topic, I signed up for ChatGPT and used it to write this blog post! It has some definite pros and cons for any marketing usage, but it is certainly fun to research and play with. To write this article on how home builders can…

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5 Business Tools Professionals Should Have

With a new year upon us, professionals everywhere are scrambling for the newest thing that will make this year different – a paradigm shift from the latest bestselling business tome; an app that provides the magic balance of goal-based achievements, exercise and meditation; or maybe an untried budget-wise diet plan that delivers tasty, non-fattening, heart-healthy…

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What Does a $200 Facebook Ad Campaign Look Like?

Businesses with a Facebook Business page are probably familiar with Facebook ads and “boosting” posts. These two advertising features are incredibly beneficial in creating conversions and increasing leads, but only if there is an effective strategy behind it. Otherwise, the ads are not likely to achieve the desired results. Are you tired of wasting money…

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Top Marketing Tips for Home Builders in 2023

Is your marketing team ready for 2023? Denim Marketing compiled our top 5 marketing tips for home builders, remodelers and developers for 2023. As we all look for ways to be more effective with marketing, we hope these marketing tips offer you direction and ideas for things to try or improve in the new year.…

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