Courtney Stewart Chosen for YPG’s Inaugural Emerging Leaders Class

The Young Professional Group, a division of the Greater Atlanta Home Builders Association, recently announced the 16 participants for its inaugural Emerging Leaders Program. The program is dedicated to engaging and building the next generation of rising leaders by teaching them about the association’s four pillars: advocacy, networking, education and community service. Courtney Stewart, senior…

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Denim Marketing Wins Five Accolades in 15th Annual Hermes Creative Awards

Denim Marketing is excited to announce it received five awards in the 15th Annual Hermes Creative Awards including one Platinum, two Gold and two honorable mentions. One of the largest international competitions in the world for creative professionals, the Hermes Creative Awards evaluate the creative industry’s best publications, branding collateral, websites, videos and advertising, marketing…

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Mastering Marketing a Mini Series

Denim Marketing is happy to partner with the Cartersville-Bartow Chamber of Commerce to offer Mastering Marketing a webinar mini-series focusing on email marketing, social media engagement, blogging and cool tools to help make marketing easier. Join us on Wednesday mornings in May at 9 a.m. Here’s the line up: Email Marketing: Reaching customers where they…

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Expert Series: Mickey Mellen with GreenMellen

In 2009, Mickey Mellen with GreenMellen left his day job to start building websites on the side. He was also responsible for running a fairly lucrative blog, Google Earth Blog. After work kept pouring in, Mellen quickly realized he needed more help. So, later in 2009, he created GreenMellen with friend and designer Ali Green.…

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10 Tips for Better Blogs

Are you fully taking advantage of blogging as an opportunity to boost your brand? Even if your company already has a blog, it’s critical to assess its ongoing performance to ensure the best marketing results. Denim Marketing’s new video series The Marketing Thread continues with 10 tips for better blogs. Creating a blog is one…

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Should Home Builders Cut or Reduce Commission?

Demand for new homes is incredibly high and builders are throttling sales through multiple methods including commission cuts. Many builders make these cuts in attempts to be more profitable or slow down their high pipeline influx, but some argue this practice is not a sustainable solution. “Cut the Commission” was the topic of a recent…

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Top Social Media Sites and Demographics

It’s crucial to stay informed on key social media statistics and demographics to make marketing strategy decisions. It’s important to know where your target audience spends time and how they’re using different social media platforms. The best marketing choices are based on statistics and fact, so when it comes to your marketing, numbers are your…

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5 Marketing Tactics for Good Times

Good market, bad market or great market? For home builders, 2020 was a fantastic market and 2021 started the year off with a bang. Is this momentum sustainable? I’ll leave that answer to you, but one thing is for sure, it is a highly price-sensitive market and it is important to focus on tried and…

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