The latest news from Denim Marketing, stories from around the Internet and more.
Carol Morgan, founder and president of Denim Marketing recently spoke to Anya Chrisanthon about Netiquette on Anya’s New Construction Marketing Podcast. In the podcast, Carol goes into detail about the importance of internet etiquette in business communication and strategies to use to find the best communication channel based on the person you are communicating with,…
Our eighth webinar in a series is designed to help sales and marketing teams in the new home industry improve their co-op Realtor relationships during this uncharted crisis. If you missed Improving Realtor Relationships for the Long Haul on Friday, May 15, 2020, then watch the video here: As part of our webinar series, “Selling…
Seriously, What the Hashtag? Hashtags still confuse a lot of people. Here is a short primer on what they are and how to use them, as well as which ones are trending now. So, what is a hashtag? Some of you (Generation X and Boomers) may still call it a pound sign! The pound sign…
TikTok is a social media site centered around sharing really short videos. Consider it a snack sized candy bar, while YouTube is the full-sized candy bar of video sharing. As I started writing this article on TikTok, I asked two questions: “Is TikTok Right for your brand?” and “How can home builders utilize TikTok?” TikTok…
LinkedIn features for pages have greatly expanded over the past few months and there are several worth noting. When consumers and businesses think of social media, so many times the sites that are top of mind are Facebook and Instagram. However, with 167 million users in the United States, LinkedIn is the dominate channel for…
This week we are back with Part 6 of our webinar series: Selling in a Time of Uncertainty: What Will Recovery Look Like? We are going to discuss how recovery from covid might take place as it relates to sales and marketing. If you missed Selling in a Time of Uncertainty: Pave the Road to…
There is a lot of energy focused on marketing during the COVID-19 (coronavirus) crisis and one fact is for certain, creativity leads during coronavirus. Today I’m focusing on what companies in the homebuilding industry are doing well. The coronavirus crisis has sparked lots of creativity. From major corporations separating the letters in their names, to…
Denim Marketing announces that we were awarded two Gold Hermes marketing awards and received two honorable mentions from the Hermes Creative Awards. An International competition for creative professionals, the Hermes Awards competition evaluates the creative industry’s best publications, branding collateral, websites, videos and advertising, marketing and communications programs. “We are thrilled to be recognized for…
Coming up with content ideas for social media and blogs during this COVID-19 (coronavirus) crisis isn’t always an easy task. Brands want to keep content flowing and stay top-of-mind and make a sale or two if at all possible. But, what can we write about that consumers are interested in? Well, thanks to Google we…
Life after the coronavirus outbreak is going to be very different, our new normal is different now and it is going to continue to change in the future. People are going to place a value on different things than before and put a different focus on where they spend their time. Even in our technology…
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