How the NAR Settlement Impacts You

Join the Sales & Marketing Power Hour on Wednesday, October 9 at noon ET, to take a deep dive into how the NAR settlement impacts you as a home builder. Hosts Kimberly Mackey and Carol Morgan will take a closer look at the fallout and discuss what you can do to be successful in this…

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Fix Your Leaky Sales Funnel

Are you tired of watching potential homebuyers slip through the cracks of your leaky sales funnel? It’s time to plug those leaks and supercharge your sales process! Our August Sales & Marketing Power Hour on Wednesday, August 7, took a deep dive into how to Fix Your Leaky Sales Funnel. Hosts Kimberly Mackey and Carol Morgan…

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Morgan and Stewart Talk AI, Marketing and Social at IBS 2024

Denim Marketing is pleased to announce that Carol Morgan and Courtney Stewart are speaking at the International Builders’ Show (IBS). IBS 2024 takes place February 27-29, 2024, in fabulous Las Vegas! The duo will share their expertise on topics such as navigating artificial intelligence in the real estate industry and amplifying social media presence. Presented…

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So, You Got a Lead, Now What?

Getting qualified leads is challenging. Sales & Marketing Power Hour recently took a deep dive into attracting the right leads. The August webinar featured conversations on how to convert leads by handling the unique challenges today’s homebuyers face.Sales & Marketing Power Hour is an award-winning webinar series hosted by the dynamic duo Carol Morgan of Denim…

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Carol Morgan to Speak at the Home Builder Digital Marketing Summit

Denim Marketing is proud to sponsor the Home Builder Digital Marketing Summit once again. As a Silver Sponsor, Denim Marketing is committed to supporting the growth and success of home builders through innovative digital marketing strategies. In addition to this sponsorship, Founder and President of Denim Marketing Carol Morgan will share her expertise in blogging…

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2023 Lasso Style Roundup: Sales and Marketing Tips for Home Builders

Sales & Marketing Power Hour recently hosted its annual Lasso-style Roundup webinar. This gathering of industry thought leaders got started with an animated discussion on the merits of fruit cake and other Christmas traditions. A lively discussion followed on the new year and planning for sales and marketing during these changing times. So, what should…

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Follow-Up Like a Boss

While buyers have been clamoring to buy new homes at any cost over the past two years, sales teams got a little rusty and lost much-needed skillsets. Follow-up got tossed to the wayside in a frenzy to write contracts. Of course, mastering the art of follow-up is paramount to the success of any online sales…

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Morgan and Stewart Offer Expertise at International Builders’ Show

Carol Morgan and Courtney Stewart are again speaking at the International Builders’ Show (IBS) from January 31 to February 2, 2023, in Las Vegas. Their topics include the importance of consistent communications and contractors’ mistakes in the digital world. Presented by the National Association of Home Builders (NAHB), IBS 2023 connects the residential construction industry…

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Selling to Active Adult Buyers in the Current Market

Want to refine your new home selling strategy for active adult buyers? The current market has recently seen several shifts, and it’s important to note how this affects how we sell and market homes to different target audiences. Our recent Sales & Marketing Power Hour webinar focused on “Selling to Active Adult Buyers in the…

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