The need for marketing in any industry is essential, but where that marketing is most effective is an integral part of what a business actually is to its customers. Digital marketing needs to be emphasized for a business to maximize reaching consumers where they spend their time and money. To dig deeper into the 2019…
Marketing resolutions don’t have to be hard to execute or expensive to implement. As you dive into marketing for 2019, take our top marketing resolutions into account. First of all, remember to conduct a quick audit of your marketing basics. These are the core of what makes the entire marketing strategy effective – your brand,…
Back in the day, before the great housing recession, condo marketing and public relations for condos was hot! There were lots of condos being built in Atlanta, around the Southeast, and nationally. We had the distinct pleasure of promoting many of them through public relations, blogging, social media and community outreach. Some of the projects…
The ‘P.S. Did you know?’ campaign was designed to promote the benefits of living in the City of Powder Springs while encouraging interaction through social media. This city marketing campaign encouraged residents and people familiar with the City to share their favorite things about Powder Springs to Facebook, Twitter or Instagram using the hashtag #PSContest.…
According to the anniversary experts, you are supposed to give china for a traditional 20th anniversary. Or, if you are going more modern, give platinum. If feeling a little trendy, the day lily is the flower associated with the 20th anniversary. We’d like to suggest an alternative to all of these! In 2019, Denim Marketing…
It is no longer a question of whether social media drives leads and sales; the question is how does your business use this powerful tool to drive traffic and leads? Is your social media foundation working? Is social media one of the tactics used in your marketing strategy or is it something that happens at…
If you have watched a TV news cast or read a paper, you’ve read about economic uncertainty. Big-box retailers and malls are closing. Home builder confidence is down, and the stock market is all over the place. So, how as a business, do you plan for the New Year not knowing exactly where the market…
Are you creating hyper-local blogs to attract buyers? Are you lost on how to market to different generations? Do the terms Facebook advertising and vlogging make your head hurt? If your answers are No, Yes, Yes, then you’ll be thrilled to learn that our team will be speaking at the 2019 International Builders Show in…
Take a look at your company’s past and present sales, glance around the office and take notice of employee’s morale. Can you identify fundamental problems, and do you see any room for improvement? When dealing with a personal issue in life, you turn to others for opinions. Companies are no different and often need expert…
Voyage Atlanta recently shared our founder’s story, Meet Carol Morgan of Denim Marketing with their audience and we thought it would be fun to share it with you here on our blog as well. Her voyage, or journey, from college to agency president is an interesting read. So, let’s start at the beginning and we…
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