Search engine optimization (SEO) is rarely fully understood. Plug a few keywords into your website, launch it, and BOOM! Google ranks your site at the top. You’re done, right? Unfortunately, there is much more to good SEO practices than incorporating keywords into your website and blog or news page. This is, indeed, a good way…
“Why another social media book? Why now?” was one of the main questions asked to Denim Marketing Founder and President Carol Morgan during her live interview with Quint Lears of New Home Sales. A marketing expert, Carol was an early adapter to social media and is always learning about new sites and tools and creating…
In today’s society, people are too concerned with complicated details and new theories. They have forgotten what it’s like to just read relevant content that is of interest to them; content that makes them happy. Facebook has slowly tried changing this with features such as “on this day” and other small tweaks to help individual…
Social media campaigns are an excellent way to connect with your audience, encourage engagement and drive traffic to a website. Most individuals are motivated by incentives and are willing to participate for a discount or the chance to win something – even if it is just bragging rights! When it comes to crafting a social…
Carol Morgan with Denim Marketing and Paul Cardis of Avid Ratings present Online Reputation Management: Give Them Something to Talk About. This seminar offers ways that companies can proactively work on reputation management while also giving some suggestions of what not to do. The majority of people trust online reviews and endorsements from friends when…
Social Media Marketing for Your Business takes a long-term approach to building and maintaining an effective marketing strategy with social media as a main component. It is designed to help companies think strategically about social media and how it fits within the “big picture.” A well-designed marketing program must start with a strong foundation comprised…
The definition of insanity is doing the same thing over and over and expecting a different result. The housing market is guilty of building the same product over and over and over. If you are ready to make a change to reach today’s new home buyer and build what they are buying, this seminar is…
Whether you are more Old School and prefer paper and pen (or a pencil) or more New School and like a keyboard under your fingers, this new home sales seminar will present effective follow up solutions you can start using today! Old School or New School is geared toward agents, brokers, marketing managers and others…
In a world where clients find businesses from a Google search, it is crucial to know what other people are saying about your company. Putting a Reputation Management program in place and monitoring conversations helps companies truly understand how clients see, think and talk about them. Conversations about your company are typically started by customers.…
A well-built website, search engine optimization, campaigns, social media, blogging and public relations are all components of a well-built marketing strategy. Advertising buttons it all up in an ideal package to reach potential buyers. Often, this happens even before they begin their search. Studies say that to break through the online clutter, it is important…
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