Denim Fuel Contest: Embrace Your Morning Fuel Habit

The Denim Marketing team is excited to announce our Denim Fuel Contest has begun! We start our morning in denim and think a lot of you do, too. No, we don’t mean jeans (although some of us are wearing them), we mean our Denim branded beverage tumblers. Clients and friends often tell us that they…

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2018 NAHB Membership Chair Focuses on Net Growth and Diversity

Carol Morgan, MIRM, CAPS, CSP and President of Denim Marketing views her new role as the 2018 NAHB Membership Committee Chair as an opportunity to implement innovative ideas to increase membership – a challenge she is eager to meet. The 2018 leadership team includes Helmut Mundt (2019 Membership Chair) and Rich Robinson (2020 Membership Chair). …

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SEO: The Marketing Puzzle Within the Marketing Puzzle

Search engine optimization (SEO) is rarely fully understood. Plug a few keywords into your website, launch it, and BOOM! Google ranks your site at the top. You’re done, right? Unfortunately, there is much more to good SEO practices than incorporating keywords into your website and blog or news page. This is, indeed, a good way…

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Go Big and Go Home – An Interview with New Home Sales

“Why another social media book? Why now?” was one of the main questions asked to Denim Marketing Founder and President Carol Morgan during her live interview with Quint Lears of New Home Sales. A marketing expert, Carol was an early adapter to social media and is always learning about new sites and tools and creating…

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Facebook Goes Back to the Basics

In today’s society, people are too concerned with complicated details and new theories. They have forgotten what it’s like to just read relevant content that is of interest to them; content that makes them happy. Facebook has slowly tried changing this with features such as “on this day” and other small tweaks to help individual…

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Social Media Campaigns are as Easy as the Next Holiday

Social media campaigns are an excellent way to connect with your audience, encourage engagement and drive traffic to a website. Most individuals are motivated by incentives and are willing to participate for a discount or the chance to win something – even if it is just bragging rights! When it comes to crafting a social…

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Seminar: Online Reputation Management

Carol Morgan with Denim Marketing and Paul Cardis of Avid Ratings present Online Reputation Management: Give Them Something to Talk About. This seminar offers ways that companies can proactively work on reputation management while also giving some suggestions of what not to do. The majority of people trust online reviews and endorsements from friends when…

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Seminar: Social Media Marketing for Your Business

Social Media Marketing for Your Business takes a long-term approach to building and maintaining an effective marketing strategy with social media as a main component. It is designed to help companies think strategically about social media and how it fits within the “big picture.” A well-designed marketing program must start with a strong foundation comprised…

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Gauging the Generations: Millennials to Boomers

The definition of insanity is doing the same thing over and over and expecting a different result. The housing market is guilty of building the same product over and over and over. If you are ready to make a change to reach today’s new home buyer and build what they are buying, this seminar is…

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Book Now: Old School or New School

Whether you are more Old School and prefer paper and pen (or a pencil) or more New School and like a keyboard under your fingers, this new home sales seminar will present effective follow up solutions you can start using today! Old School or New School is geared toward agents, brokers, marketing managers and others…

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