Facebook Advertising: Where Social Ads Surpass Print

The world has gone digital and so has advertising. In 2019, the money spent on social advertising surpassed traditional print ads for the first time. According to Advertising Expenditure Forecasts from Zenith Media, advertisers will spend more on social media platforms than on print for the first time this year. Advertising expenditure on social media will…

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Grow Your Business with LinkedIn Advertising

LinkedIn isn’t just for finding jobs, building connections or sharing business news. The professional networking platform is also a savvy business tool for advertising, offering several easy to use features that help businesses reach their ideal customers and achieve their business goals through detailed targeting strategies. Why Advertise on LinkedIn? Audience-wise, LinkedIn is pretty impressive.…

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Increase Your Digital Presence with Podcasting

First introduced in 2004 by Adam Curry, podcasting has been around for more than a decade-and-a-half but has recently seen a resurgence with over 800,000 active podcasts and more than 30 million podcast episodes today. Ranging from comedy and gaming to education and news, these popular digital audio files meet the needs and entertainment desires…

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Facebook is the Future of Advertising

With the overwhelming number of people on social media, and the percentages growing every year, it is no longer an option for businesses to be absent from certain platforms. In order to grow as an industry or company and stay relevant to the appropriate audience, social media interaction is key. Learning which sites to be…

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Denim Marketing Named as Facebook Marketing Partner

We are excited to announce that Denim Marketing is now a Facebook Marketing Partner! The new tools and resources gained coupled with our experience and knowledge for marketing makes us the ideal social media agency to take on any and all of your company’s Facebook marketing needs. What is a Facebook Marketing Partner? Facebook Marketing…

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Home Builder Promotions: Hip 2 B Square

Denim Marketing concepted and launched the home builder promotion Hip 2 B Square for Heatherland Homes to promote its two new Marietta communities that are walkable to the popular Marietta Square. The promotion not only made people aware of the community, but also encouraged people to visit the community model homes, as well as enjoy…

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We Love to Write at Denim Marketing

Love is in the air! Crafting content and telling stories is a key component of every service offered by Denim Marketing, and lucky for us, we love to write! It’s long been said that content is king, and we believe it’s true. From writing for public relations to getting creative on social media, it’s how…

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PR for Kitchen and Bath Products

Kitchens and baths are just sexy and so are the products – from modern faucets, low flow toilets, farm sinks and sleek Quartz countertops to laminate wall panels and party bathrooms. Denim Marketing has kitchen and bath PR experience with manufacturers and fabricators of kitchen and bath products including faucets, countertops, cabinets, carpet, flooring, tile,…

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Your Marketing Foundation

How stable is the foundation of your marketing program? Is it built on shifting sand or bedrock? A strong digital foundation centers on a business’ website, branding and content. These assets work together to form the core of your marketing foundation and your marketing program. All other tactics should refer customers back to these core…

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Why Should Your Marketing Plan Include Public Relations?

Public relations plays a key role in an effective marketing strategy. It creates awareness for a company’s image and the products and services it offers while at the same time improving branding and driving traffic to the company website. The Denim Marketing team treats public relations as part of the foundation of your marketing program.…

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