What Makes Good Build-to-Rent Marketing?

Build-to-Rent (BTR) developers are carving out a significant niche in the rapidly evolving homebuilding industry. This growth is a testament to changing housing demands, the need for attainable housing and the strategic marketing efforts behind these developments. Build-to-Rent marketing encompasses both business-to-business (B2B) engagement and consumer-facing strategies. This dual approach attracts institutional investors and private…

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Denim Marketing Wins 8 Gold OBIE Awards

Denim Marketing, a leading name in innovative marketing solutions for new home builders and developers, has set a remarkable benchmark by winning eight Gold OBIE Awards at the 43rd Annual OBIE Awards ceremony. The prestigious OBIE Awards celebrate the pinnacle of sales and marketing excellence within the Atlanta new home construction industry. Organized by the…

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Home Builder Marketing Has Gone to the Dogs!

Unleash the power of paws! Home builder marketing has gone to the dogs with Denim Marketing. Did you know that the land of the free and the home of the brave is now also the kingdom of the four-legged? That’s right! America has more houses filled with furry friends than children! Woof, that’s a wild…

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Denim Marketing Sweeps Social Media Awards at the OBIEs

Denim Marketing swept the social media marketing categories at the 42nd Annual OBIE Awards, winning six OBIES – four Gold and two Silver. The Social Media Campaign Builder/Developer category is of particular merit, where the agency won both the Gold and Silver awards for client work. The OBIE Awards are the premier awards in the Atlanta…

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Welcome to Ranch Cottages for Rent

Denim Marketing is pleased to welcome Ranch Cottages for Rent as a new client. The Cottage communities reflect decades of homebuilding expertise from well-known Atlanta homebuilder Jim Chapman. Recognizing a growing desire for smaller, maintenance-free, ranch options, Jim Chapman Communities began creating open, spacious and light-filled primary suite on main floor plans for rental communities. Our…

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Welcome to Houston Builder Hamilton Thomas Homes!

Denim Marketing is pleased to announce the addition of a new client to our roster of home builders – Hamilton Thomas Homes, a woman-operated homebuilding company in Houston. We are proud to assist Hamilton Thomas Homes with its social media, blog and email marketing efforts. “We connected with Carol through her work with NAHB, and…

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Welcome to Land Development Client St. Bourke!

Denim Marketing is delighted to announce that we recently welcomed St. Bourke! An asset management and property development company, we create well-crafted news releases and help manage their brand social media presence. “We selected Denim Marketing as our partner for public relations and social media services due to their deep understanding of the real estate…

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Modern Elements Highlighted in The Stitchery Rebranding

Denim Marketing worked with Stephanie Bradshaw, owner of The Stitchery in Rome, Georgia, on rebranding her boutique local shop with a fresh new look. With the direction of creating an upscale, modern brand and including both a bird and a sewing machine, Denim Marketing Creative Director Dina Gundersen accepted the challenge. “Our goal was to…

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Vlogging: Reach Your Audience in a New Way

As marketers, we are always creating new ways to connect with our target audiences. Our radar is always on, looking for the latest tips, tricks and trends to meet them where they are. Thanks to the constant evolution of new technologies, more methods to reach potential customers are becoming more affordable, more common and easier…

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NterNow Finds Success with Social Media

In March 2020, Denim Marketing took over NterNow’s daily social media management with a goal to more effectively and consistently connect with the company’s target markets – homebuilders and Realtors. Within days, COVID-19 (coronavirus) broke out and it became clear that NterNow had a unique solution to selling homes during social distancing. As home builders…

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