2022 Sales and Marketing Forecasts: Lasso Roundup

2022 is on the horizon, and it’s time to assess your business strategies for the new year! Throughout the past year, several events unfolded that shaped the course of the homebuilding industry’s sales and marketing strategies from social distancing regulations to a hot market with high demand and low inventory. We’re taking a look into…

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Top 10 Business Resolutions for Company Owners

Planning for a new year is exciting and setting objectives for your business can be incredibly rewarding financially. Business leaders need to focus on the big picture and then drill down to specific measurable solutions. We’ve made a list of some 2022 resolutions you might want to consider for your business. Hosted by Digital Content…

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Top 5 Marketing Resolutions for 2022

The New Year is right around the corner. Are you ready? If you haven’t started planning for marketing in the new year, or even if you have, here is a list of our top 5 marketing resolutions for 2022. Resolutions are great ways to evaluate your business and make improvements. After all, improvements and adjustments…

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Denim Marketing is a Best of Georgia Winner

The votes have been counted and the results are in! Denim Marketing is a 2021 Best of Georgia® winner in Georgia Business Journal’s annual readers’ poll. Denim is honored in the Business & Creative Services category as a Top Marketing Firm. Georgia Business Journal readers and editors have weighed in on the best of everything…

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The Netflix Effect: Marketing to Today’s Buyer

Netflix implemented change. Who remembers going to Blockbuster and browsing through rows and rows of VHS videos? You had to rewind before you returned the VHS or you were charged a fee! You could reserve titles that were coming out and wait a few days or a week with anticipation to get them. After that,…

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Modern Elements Highlighted in The Stitchery Rebranding

Denim Marketing worked with Stephanie Bradshaw, owner of The Stitchery in Rome, Georgia, on rebranding her boutique local shop with a fresh new look. With the direction of creating an upscale, modern brand and including both a bird and a sewing machine, Denim Marketing Creative Director Dina Gundersen accepted the challenge. “Our goal was to…

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Strategic Marketing – The Pattern for Success

Strategic marketing is the pattern Denim Marketing uses to cut the cloth for all of your marketing initiatives. It is a process that moves us from a nebulous set of wishes to a solid set of measurable and attainable goals, and then to an actionable plan that produces results. After all, a goal without a…

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