Our Sales & Marketing Power Hour (SMPH) recently explored how artificial intelligence, including ChatGPT, is transforming the new home sales and marketing industry. Hosts Carol Morgan with Denim Marketing and Kimberly Mackey with New Homes Solutions were joined by a special guest panel of AI experts: Bassam Salem, founder of Atlax RTX, John Lee, CEO…
Home builder marketing agency, Denim Marketing is thrilled to announce that it won a gold Hermes award and two honorable mentions in the 2023 Hermes Creative Awards. The awards honor the best in publications, public relations, branding collateral, websites, videos, advertising, marketing and communication programs. “We are thrilled to be recognized by the Hermes Creative…
Howdy humans! My name is Casey, and I’m our Senior Content Creator Melissa’s charming cat with a talent for writing creative copy. Today, I want to share some tips on writing engaging and informative content, using Denim Marketing as an example of excellent blog writing and branding. Know Your Target Audience First and foremost, it’s…
Hey there, it’s your favorite sassy mini donkey. Some call me Donkey, and others like to refer to me more formally as Sir Donkey of Thistledown, the home of Carol Morgan and family. Today I’m going to talk to you about how to make your brand stand out! Trust me, being a cute donkey has…
In a world where social media is everything, it is no surprise that a new (to the U.S.) social app has appeared on the scene. Combining many of the favorite aspects of Instagram, Pinterest and TikTok, Lemon8 is a rising star! Here is everything your home building and development company needs to know about the…
When it comes to the homebuying prospects of Gen Z, we have some good news, some bad news and some challenging news for new home builders and marketers. When will Gen Z purchase a home? First, the good news. According to a recent Rocket Mortgage survey of 2,000 adults born between 1997 and 2003, 72%…
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